Keeping your website updated with fresh, relevant content is very important to your website’s health. You must visit your website as often as possible to add quality content and engage with your visitors. Without updating your website, you stand a slim chance of ever climbing the success ladder in the search engines.
I am a member of the wealthy affiliate community and this is where I get a lot of training about content, SEO (Search Engine Optimization), keywords, and a whole host of other important information which enables me to do what I do now. I can now say that I am an internet marketer, which is something that I was not able to say a year ago. You can read my story right here.
I like to teach as many people as possible on how they can manage and keep their website running effectively and earn revenue by doing this continuously.
So today I will be giving you some advice on keeping your website(s) updated.
Keep Writing Out Content
You may have heard that content is king when it comes to the internet. When people log in to google or any other search engine, they go to search for something; either information or services. These same people want a solution to their problems.
If they happen to land on your website, they want to be engaged, you want to keep them on your website and they want to read about a solution to whatever problem that they are facing. You need to be that person to provide them with a solution or else you will lose a potential customer or subscriber.
When you write, it is very important that you don’t just focus on a keyword, your main objective should be to focus first and foremost on the person reading your words, so you should write naturally. They are not robots at all, so they want to read your rich engaging content that will keep them informed or even entertained on the particular topic that interest them.
Speak to your audience like it is one of your friends that you are talking to, but it is important to keep it professional and natural. If you are new to the marketing world or just building out your website, it will be important for you to follow on these steps as it will leapfrog your business online to a whole other level.
If you find it challenging to write content, I would suggest that you keep on practicing and practicing at each opportunity. When I just started online with internet marketing this was one of my main challenges, but now it is like second nature to keep writing and writing.
I sometimes find myself writing up to a thousand words in a short period of time. This is because I am just writing as if I was talking to a friend of mine. You yourself have a friend that you talk to on a daily basis and you do talk to them a lot, so why not “pretend” that you are talking to a friend? Try it out, you will find fun in it and I think that you will also like it.
The Power Of Visuals
One of the most important lessons that I have leaned is that many people all over the world are visual by nature. Even me and you while growing up were first introduced to picture books.
When you are writing content on your website, it is recommended that you add images to your pages or posts which “show” what you are talking about.
People will find it more engaging and easy to understand what you are saying. I usually write content first and then add the visuals later. Visuals should be added either on the right of your text or center as this flows much better in the paragraph and looks much cleaner and professional on your website. People will be satisfied that they have visited a website with a professional look.
Are Links Important On Your Website?
Links can be useful when you want to refer someone to some other informative content online, make a sale (affiliate-link) and just help someone to have a better user experience. You do not want to over-saturate your pages or posts with non-relevant links as this may come off as spam. The search engines will penalize you and allow your websites not to rank on the first pages if you come off “spammy”.
Links should be used sparingly and for relevance. The objective is to really want to help someone out when they are having problems. You can even have a link on one page of your website that links to another page (internal link) on your website.
Google and the other search engines really see this as a good thing and will reward you for doing this by ranking your page higher.
Google also provides a free service called google Adsense which allows you to place ads links on your website which can be in the form of words or text. They too must be used sparingly.
Research To Get Ideas Online
If you may have problems maintaining and creating content for your website, it will be important for you to do research. You can go to other people’s website and observe what they are doing. One of the trends that I see is that the people who tend to publish a post each day is most likely to get more success.
People who keep on doing and doing will definitely achieve success online. Do not just focus on keywords as mentioned above but focus on the content; every sentence has the potential to rank highly in google and is also keywords.
As an example, the words that you see highlighted in blue above is a keyword. To prove this, I googled it and here are the results below:
Yeost.com is ranking for this keyword in the number one position. I am quite sure that that was not the keyword that they initially planned to rank for. It is because of their rich content they are in that number one position.
You should get the point and now understand clearly what I am talking about.
Maintaining your website is so important for you to understand. The excellent source for you to learn is through Wealthy Affiliate. What you have learned here today is just a fraction of what wealthy affiliate teaches. So if you may not be having much success online or have always wanted to start a successful business, I would suggest that you start for free now and get more in-depth in the field of internet marketing.
If you would like to learn more about updating your website or having your own income generating website, visit this page. We will help you to succeed tremendously online.
Do you have any questions, comments, concerns or any other queries?
Let me know right below the comments section! 🙂